Effective Marketing Tool

The development of mobile technology has brought us so many opportunities. These features relate not only to communication, communication, information and mobile Internet. As new technologies emerged and new advertising opportunities marketing. One such innovation is the marketing SMS marketing. Many have heard about it, some have seen this and not many people know how to organize such a campaign. Meanwhile, SMS marketing can give many new opportunities for almost any business.

In Western countries, SMS mailing, SMS advertising and SMS marketing has become prevalent. SMS distribution yield response of 20%. With proper targeting and well-planned action, this figure will increase. This is associated with high rates of reading advertisements. Consumers respond better to send SMS than traditional methods of advertising.

Mobile phones are almost all, SMS technology has become familiar to owners phones. In contrast to the e-mails, advertisements in the city receiving SMS messages reading it. Moreover, even if the phone is switched off or out of the network, sooner or later, an SMS message with advertising text still reaches the consumer. With such a high return on SMS advertising, at first glance it might seem that this is a very expensive service. In fact, it is not! One of the advantages of SMS advertising and SMS marketing is cheap. Cost of sending SMS messages is very small. The greater the volume of SMS mailing, the more a customer base, the lower the customer cost SMS sending. Thus, SMS marketing is accessible not only to large corporations, but also small firms: small restaurants, bars, shops, clubs, travel agencies.

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